(03) WEB & SYSTEMS

A website is an asset. Not a digital business card.

Manifesto

An asset, not a business card

A good-looking institutional website that nobody updates after launch is an expensive business card.

Stubborn builds websites, landing pages, e-commerce or systems — CRM, ERP, web app — as an asset that keeps being used, with a management panel the client itself knows how to run, and a relationship that does not end at delivery.

The goal isn't just to publish something good-looking; it's to publish something the company can keep alive without depending on anyone every time it needs to swap a photo or launch a new page.

Scope

What's included

Presence
  • Institutional website
  • Sales or lead-capture landing page
  • Full e-commerce
Systems
  • Bespoke web app, like personalize.metallaran.com.br
  • CRM
  • ERP and internal systems
Technical Foundation
  • Own management panel included, with the client's login and permissions
  • Technical SEO: URL architecture, performance, schema markup
  • Integrations: analytics, forms, WhatsApp
Before you hire

What's not included

Hosting and ongoing maintenance are not part of the project — they come as a retainer after delivery. If the brand does not exist yet, branding is treated as a separate step before the website.

Before you hire

How it is hired

A project, paid in two instalments — half up front, half on delivery. Maintenance and ongoing evolution after launch are hired separately, as a retainer.

Process

From briefing to a live website, in sixteen weeks.

A reference timeline for a mid-sized website or system. Each step closes with an approval checkpoint before the next one begins.

Discovery

  • Briefing and requirements
  • Information architecture

Design

  • Wireframes and flows
  • Interface and prototype

Development

  • Development
  • CMS, integrations and systems

Launch

  • Testing, performance and SEO
  • Go-live and handoff
Who it's for

Who this is for

  • Established company without a website to match

    Manufacturer, distributor, developer — 5+ years in business, with no digital presence matching the real size of the operation.

  • Brand with a physical product selling online

    Needs robust e-commerce, not a static storefront.

  • High-ticket B2B service

    Needs an institutional portfolio that communicates solidity for long purchase decisions.

Next step

Ready for a website that keeps being used after launch?

Contact

Ready to elevate your brand?

Your business has already proven it works. Now let's make your brand look the size it deserves. Tell us about your project and we'll get back to you fast.