Choose your moment

Branding, design, web & systems, digital strategy — four pillars, one studio.

There's no mandatory order. You come in through whichever pillar you need right now — and Stubborn tells you if you need another one first.

Branding

01Branding

Positioning, naming, visual identity and brand system — the decision that holds up everything that comes after.

Brand Strategy
  • Diagnosis and positioning research
  • Value proposition and differentiator definition
  • Naming, when the brand doesn't exist yet or needs to change
  • Brand architecture, when there is more than one line or product
  • Tone of voice and messaging territories
Visual Identity
  • Logo and application variations
  • Design system: colour, typography, grid
  • Base applications: stationery, email signature, social media
Brand Governance
  • Documented brand guidelines
  • Deliverable asset kit, so the client's team can use it without relying on Stubborn for every new piece
Design

02Design

The assets your brand uses every day: packaging, uniforms, social media, 3D — without losing consistency.

Physical Assets
  • Menus, catalogues and printed material
  • Uniforms and workwear
  • Packaging and labels
  • Signage and environment
Digital Design
  • Social media templates and pieces
  • Presentations and sales material
  • Assets for the website and campaigns
3D & Rendering
  • Product mockups
  • Environment and packaging renders
  • Visualisation for approval before physical production
Web & Systems

03Web & Systems

Institutional websites, landing pages, e-commerce and bespoke systems — with your own panel included.

Presence
  • Institutional website
  • Sales or lead-capture landing page
  • Full e-commerce
Systems
  • Bespoke web app, like personalize.metallaran.com.br
  • CRM
  • ERP and internal systems
Technical Foundation
  • Own management panel included, with the client's login and permissions
  • Technical SEO: URL architecture, performance, schema markup
  • Integrations: analytics, forms, WhatsApp
Digital Strategy

04Digital Strategy

Content strategy, calendar, copy and paid traffic — without competing on video production.

Content Strategy
  • Social media and blog editorial calendar
  • Copywriting for every piece — post, caption, article
  • Content direction aligned with brand positioning
Performance
  • Meta Ads paid traffic
  • Google Ads paid traffic
  • LinkedIn Ads paid traffic, for B2B
  • Reporting and ongoing optimisation
Design of the Pieces
  • Visual execution of the calendar, together with the Design pillar
  • Creatives for paid traffic campaigns
FAQ

Frequently asked questions

Didn't find what you were looking for? Book a call and talk to us directly.

  • No. There's no mandatory order: you come in through whichever pillar you need right now — branding, design, web & systems or digital strategy. If we see a step missing first, like defining the brand before building the website, we'll tell you.

  • Each pillar can be hired as a project, with closed scope and timeline, or as a monthly retainer. Branding is always a project; digital strategy and paid traffic work mainly as a retainer, because they need continuity to deliver results.

  • In two instalments: half at the start and half on delivery. Recurring services are billed monthly, like at any agency.

  • Yes. Every website Stubborn delivers includes a basic management panel. For those who want to run the whole operation in one place — CRM, finance, AI — there is Stubborn Admin, a separate product.

  • They're not part of the project. Once the website is live, hosting, maintenance and ongoing evolution are hired as a retainer.

  • We don't produce audiovisual work — filming, editing or motion. We write the brief, script and copy; filming and editing go to a trusted filmmaker partner or to whoever your company already has in-house.

  • No. We take care of brand strategy and design; trademark registration and intellectual property legal matters stay with a specialised attorney.

Contact

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